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Wednesday, January 8, 2014

"Smellcome to Manhood" the New Old Spice AD...

Old Spice just did it again…The company that created Old Spice Guy - "The man your man could smell like"- adopted in recent years a more nonsense concepts in their advertisements, many of them perpetrated by Isaiah Mustafa.

This new TV commercial under the name "Smellcome to Manhood" assumes a musical style with a song - a kind of 70s era ballad parody- called "Momsong" features a group of mothers suffering and lamenting the effect of Old Spice's new Re-Fresh body sprays in their growing offspring.

The video is genius and hilarious, instead of focusing on the person wearing the aftershave, the ad in a very humors ways captures the suffering mothers watching their little boys become man with the touch of Old Spice while singing "I didn't see it coming but it came in a can, now my sweet son sprayed into a man," the Ad finishes with the tagline "Smellcome to Manhood".

Take a look!!

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