Translate

Saturday, February 23, 2013

Hermès - “Long Live Sport”

Maison Hermès just unveiled four cute and funny mini fashion films to celebrate their new S/S 2013 collection, with accessories and tableware as protagonists of outdoor sport activities. The campaign  "Long Live Sport" is a way to honor their high-end sportswear heritage. 

The stop-motion films were directed by Simon Cahn that captured perfectly the sport spirit for 2013 collection. Tableware, ties, bags, shoes, come alive in these smalls clips, where all these accessories are unexpectedly engaging in different sport activities in the open air.

Shoes playing leapfrog and ending up parachuting with the help of a foulard, neck ties roll out  in the field playing cricket match. Luxury bags attending a ping pong game where tableware and ceramic dishes are hitting up.

The films are very creative and with nice audio effects that adds a cool and positive atmosphere...check it out!






Long Live Sport and Long Live Hermès!!!

No comments:

Post a Comment